Introduction
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Introduction
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Examine the role of supermarkets in supply chain management of fruits, vegetables and food items. How do they eliminate the number of intermediaries? (UPSC 2018, 10 Marks, )
सुपरमार्केट्स की फलों, सब्जियों और खाद्य वस्तुओं की आपूर्ति श्रृंखला प्रबंधन में भूमिका की जांच करें। वे बिचौलियों की संख्या को कैसे कम करते हैं?View Answer
Introduction
Supermarkets play a pivotal role in supply chain management by streamlining the distribution of fruits, vegetables, and food items. According to the Food and Agriculture Organization (FAO), they reduce the number of intermediaries by directly sourcing from producers, enhancing efficiency and reducing costs. Michael Porter's value chain theory highlights how supermarkets optimize logistics and inventory management, ensuring fresher produce and competitive pricing. This direct procurement model minimizes wastage and improves supply chain transparency.
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Introduction
The marketing of agricultural products in India faces significant bottlenecks in both upstream and downstream processes. According to Amartya Sen, inefficiencies in supply chains hinder farmers' access to markets. The NITI Aayog highlights inadequate infrastructure and fragmented supply chains as critical issues. Additionally, the Food and Agriculture Organization (FAO) notes that poor storage facilities and lack of market information exacerbate post-harvest losses, affecting farmers' income and market efficiency. Addressing these challenges is crucial for enhancing agricultural productivity and profitability.
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